moon seoul cover featuring a man with an umbrella

Moon Seoul

First Edition, November 2011
Pages: 240

Price: $17.99 USD
ISBN: 9781598808681

Price: $9.99 USD
ISBN: 9781612382449

Journalist Jonathan Hopfner gives travelers the benefit of his firsthand experience as a Seoul resident, providing unique insight into the many sides of this bustling city. Hopfner outlines entertaining travel strategies for exploring Seoul, including A Walk Through History, Nature in the City Limits, and Seoul with Children. From where to find the best-tasting and most affordable Korean barbecue to which areas are best for shopping and people-watching, Moon Seoul gives travelers the tools they need to create a more personal and memorable experience.

What’s inside Moon Seoul

Enjoy the very best of Seoul with these itineraries:
    • The Five-Day Best of Seoul
    • Seoul with Kids
    • Peace in the Inner City
    • From Barbecue to Fried Chicken: The Best Korean Dishes
    • The Hangang to Bukhansan: Seoul’s Mountains and Rivers
    • Seoul’s Trend Engines
    • Seoul for the Business Traveler
Discover the ins and outs of Seoul’s neighborhoods.

Recommendations for the top restaurants, nightlife, shops, sights, and hotels in:

    • City Center
    • Insa-dong and Samcheong-dong
    • Seongbuk-dong and Buam-dong
    • Dongdaemun and Daehang-no
    • Mapo and Yeouido
    • Yongsan
    • Apgujeong and Cheongdam-dong
    • Gangnam
    • Greater Seoul
Take a trip outside the city with these excursions:
    • The DMZ and Vicinity
    • Incheon
    • Ganghwa-do
    • Yongin
    • Suwon
    • Icheon
    • Chuncheon
Resources include a Korean Phrasebook

Born near Vancouver and raised in Montréal, Canada, Jonathan Hopfner graduated with a degree in English literature from Dalhousie University in Halifax. He was first lured to South Korea in the late 1990s when he parlayed some early stabs at writing into a position with a newspaper in Seoul, launching a journalism career that has since taken him to Bangkok, Singapore, and Hong Kong. As interesting as all these places were, Jonathan was racked with nostalgia for the rolling mountains, bustling cities, and bold cuisine of South Korea, and in 2008 he jumped at the chance to return. The country’s sprawling capital, Seoul, has been his home and a consistent source of inspiration ever since. Even after years of exploring its markets, alleyways and mountain paths—and regularly taking advantage of its around-the-clock dining and nightlife opportunities—he has yet to run out of new things to discover.

Jonathan works for the Reuters news agency and has contributed articles on culture and travel in South Korea and elsewhere in Asia to publications such as Canada’s Globe and Mail, Hong Kong’s South China Morning Post, and Wallpaper* and DestinAsian magazines. He is also the author of Moon Living Abroad in South Korea.